I act as fractional RevOps lead, build the infrastructure, and help you hire into a system that already works so your first full-time hire steps into clarity instead of chaos.
Hiring RevOps before the infrastructure exists is expensive. You bring someone in, they spend months figuring out what broken looks like, then start building from scratch. I come in before the hire, build the system, and help you write a job description for someone who will maintain and scale a working process, not build it cold.
We need a RevOps hire but do not know what the job description should even say yet.
CRM, reporting, handoffs, automation, and documentation built to a standard a full-time hire can take over.
Every decision made explicit so the incoming hire understands why the system is built the way it is.
Job description, interview questions, and evaluation criteria that find the right person for the system you built.
A structured handoff so the incoming hire has context, not just access.
Six things that make this different from the last engagement you were pitched. No discovery theater, no 40-page deliverable, no invoice by the hour.
I've built and run complete revenue operating systems: pipeline visibility, attribution, CRM architecture, and the process that ties sales, marketing, partnerships, and technology together.
Why it matters: I've had to live with the systems I build. That changes what you build.
The default answer in this industry is another subscription. When that's the wrong answer, I build the piece you actually need instead: a custom tool, or the connection between two systems that were never meant to talk to each other.
Why it matters: you stop renting software that only does part of the job.
A fixed ladder, not an hourly rate: a diagnostic assessment, a build sprint, then an optional monthly retainer. You approve a number before anything starts.
Why it matters: no open-ended agency invoice, no scope creep, no surprise line items. See the numbers →
Every engagement opens with the same Four Rooms revenue-leak audit. It's the framework behind the book I'm writing on where revenue quietly goes missing.
Why it matters: it's the same audit every time, so you know exactly what you're getting.
I started as an account executive. I know why reps skip the sequence, why activity doesn't get logged, and why CRM data rots.
Why it matters: adoption is where most RevOps projects die. I build systems reps will actually use.
I'm not a certified partner for any vendor and I don't take referral fees. I work inside whatever stack you already have, and if you're still choosing one, I'll tell you what actually fits your business.
Why it matters: nothing I recommend pays me, so the advice is just the advice.
Put plainly: you get an operator who has built these systems before, diagnoses your leaks against a named framework, and installs the fix at a price you approve up front. Not a consultant billing you by the hour to describe problems you already knew you had.
The best time to build RevOps infrastructure is before the hire. The second best time is now. Month-to-month engagements available for businesses at any stage - no long-term commitment required to get started.
Start the Conversation →Drop your name and email. I'll reach out within one business day.
